Fergal O’Connor, CEO and Founder of Buymedia talks to us on Breakeven by Breakfast about raising finance, getting your first customers, distractions and how to raise finance.“Communicate your message as much as possible to potential investors and take every opportunity to pitch your business” .Fergal is currently providing an advertising platform that allows small businesses to compete with their larger competitors – it’s definitely worth checking out!More about Buymedia.More About First AccountsPresented by Colin Sweetman, ACCA