Government Funding Announced to Enhance Small Business Trading Online

Trading Online Voucher Scheme – up to €2,500 grant available

Grow your business online with help through the Government’s National Digital Strategy. The expanded Trading Online Voucher Scheme is designed to assist small businesses with up to 10 employees to trade more online, boost sales and reach new markets. Participating in this scheme can make the process of trading online much easier for you.

It offers financial assistance of up to €2,500 with co-funding of 10% from the business* along with training and advice to help your business trade online. Cutting the cost of developing your online trading capacity by up to 90% can make this investment very affordable for many small businesses out there.*

Making informed decisions is vital for all business, so the free help and training provided by your local enterprise office in the delivery of this scheme puts you in a position to decide what is best for your business. The training sessions cover various topics, including developing a website, digital marketing, social media for business and search engine optimisation. The information provided is impartial and will help you decide on what trading online options, are right for your business.

Businesses that have already received a Trading Online Voucher can now apply for a second voucher, where upgrades are required.
Funding can be used towards adding payment facilities or booking systems to your website or developing new apps for your customers. The voucher can also be used towards subscriptions to low cost online retail platform solutions, to help companies quickly establish a retailing presence online.

The vouchers are targeted at businesses with the following profile:
  • Limited or no e-commerce presence;
  • 10 or less employees;
  • Turnover less than €2m;
  • Applicant business must be trading for at least 6 Months**;
  • Business must be located in the area covered by the LEO to whom they make their application i.e. LEOs cannot accept applications from businesses located outside their jurisdiction.
Previous voucher recipients may apply for a second voucher
 
**applicant business must provide clear proof of trading for a minimum of 6 months to their Local Enterprise Office

*For applications received from April 7th 2020 until September 30th 2020. Further eligibility, terms and conditions apply (LocalEnterprise.ie, 2020).

 

In response, Buymedia are asking businesses to get in touch in order to help you with this application process.

We realise this can be a time-consuming task however, our team of online and digital experts are keen to assist in any way we can.

Please get in touch here or call us on (01) 443 3112.

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Webinar: Making Every Marketing Euro Work – Data Driven Decisions Are Now More Important Than Ever

Join Fergal O’Connor, CEO of Buymedia and Isabel Lane, Marketing Executive at Buymedia, in ‘Making Every Marketing Euro Work’, a webinar in partnership with Galway Chamber. Fergal and Isabel discuss the importance of data driven decisions in ensuring your marketing budget is spent effectively. Watch the full webinar below.

If you have any further questions, please contact hello@buymediahq.com.

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Webinar: Media in Lockdown – What’s Next? Opportunities for Brave Businesses

Join Fergal O’Connor, CEO of Buymedia, in partnership with the Galway Chamber, in a ‘Media in Lockdown’ webinar. Fergal discusses the media landscape amidst the current Covid-19 crisis and how businesses should be reacting to the situation at hand. Watch the full webinar below. 

If you have any further questions, contact hello@buymediahq.com.

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Covid-19: How Advertising Has Changed for Irish SME’s – Free Whitepaper

How Advertising Has Changed for Irish SME's

The majority of organisations fail to prepare financially for a global pandemic such as that of COVID-19. The main trend businesses follow in order to survive is to cut cost.

One of the main business sectors that suffers during times of financial crisis is marketing.

However, depending on your business strategy, you may think otherwise. Some like to think this is the best time to advertise – not so much for the sale of products, but instead consistent brand awareness and keeping the business name in customers minds.

We asked Irish SME’s how their marketing strategy has changed pre-pandemic, inter-pandemic and post-pandemic.

Download the whitepaper below that we have carefully researched and curated to learn more.

Click Here to Download the Free Whitepaper

 

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Covid-19: Irish Media Consumption – an Analysis – Free Whitepaper

Irish Media Consumption - an Analysis

As our daily lives change dramatically amid the COVID – 19 crisis, most of us find ourselves with more time on our hands than ever before.

We are turning to our trusted news and media providers to keep us updated on the crisis but also to keep us entertained.

Media consumption has gone up across the board. Our media companies are working hard to bring us the most up date news on COVID -19 but also more light hearted lifestyle content.

Buymedia has explored this in great detail and we are now sharing it with you for free.

Download the whitepaper below that we have carefully researched and curated to learn more.

Click Here to Download the Free Whitepaper

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Covid-19: Crisis Management: a Marketing Perspective – Free Whitepaper

Crisis Management - a Marketing Perspective

With Covid-19 changing the world by the hour – economically, socially and environmentally – it has become extremely difficult for businesses to know how to respond to the crisis.

As these economic and social restraints persist, consumers tend to set stricter priorities on their spending habits. Many businesses cut costs and reduce their prices in response with marketing expenditure typically hit harshly.

However, this indiscriminate type of cost cutting to advertising can be detrimental to a businesses future success.

Buymedia has explored this in great detail and we are now sharing it with you for free.

Download the whitepaper below, which we have carefully researched and curated, to learn more.

Click Here to Download the Whitepaper

Continue Reading Covid-19: Crisis Management: a Marketing Perspective – Free Whitepaper